
Presenting: Transforming E-Commerce Logistics Into a Strategic Weapon
Most brands see logistics as a back-end task, but in today’s e-commerce world it plays a major role in customer experience, profitability, and long-term growth. In this session, Rob will show how leading brands turn fulfillment and delivery into a real competitive advantage.
You will get a clear view of the changes happening across the supply chain and how companies are using data, automation, AI, and strategic partnerships to stay ahead. Rob will highlight where hidden inefficiencies limit growth, how smarter decisions create meaningful margin improvements, and what a future-ready logistics setup looks like. You will also hear examples of brands that have transformed their operations by improving visibility, simplifying workflows, and investing in the right partners.
This session gives you a clear framework for turning your logistics ecosystem into a scalable, future-ready asset. You will leave with practical ideas, and steps you can apply right away to strengthen your operations and support long-term growth.
About Rob:
Rob Hahn brings more than a decade of executive experience in operations, robotics, and automated warehousing to his role as Pattern’s Chief Operating Officer (COO) at Pattern.
Rob joined Pattern from Whitebox where he served as COO and built the company’s global fulfillment network from the ground up. Previously, Rob served as a senior leader at Amazon where he pioneered the company’s automated fulfillment centers, driving the successful integration of robotics and global expansion of the company’s logistics services.

