Presenting: From Overlooked to Optimized: The Benefits of Strategic Amazon Storefronts
Amazon Storefront is the most underestimated asset that the majority of Amazon sellers are not monetizing. Considering it’s the only place on Amazon, where buyers meet the brand and its products with no other seller offers or ads, Guy will share how to approach building brand stores strategically by crafting compelling marketing messages, using UGC and high-end creatives to boost brand engagement and of course, sales. In this presentation, he will also show the benefits of mobile optimisation, leveraging external traffic with tags and internal traffic through powerful Sponsored Brands campaigns.
Guy is a serial online entrepreneur and a veteran 7-Figure Amazon FBA seller with multiple global Amazon Brands. He is also the CEO and co-founder of RPGECOM – the leading Amazon Marketing Agency in Israel, now with a new branch in Toronto as well. The RPG GROUP also runs several other Amazon enterprises such as RPGESCHOOL – an Online Amazon training school with 1000+ students, and RPGECAP – A private equity firm that flips distressed Amazon SMBs with a successful POC exist in its track record.