Presenting: Best Practices for Conversion Optimization
In this talk, Anthony will be giving attendees a detailed breakdown of the absolute best strategies for conversion optimization on Amazon. Unlike other optimization talks, this presentation will dive deep into giving you detailed insights into exactly how to tailor your listings to your customers. This talk will go beyond conversion optimization from a purely visual standpoint and give you step-by-step instructions for how to take a more data-backed approach to manage your Amazon creative assets. Be ready to take notes and ask questions as the co-founder of Virtuous Graphics shares the best tips and tricks (zero fluff or pitching) based on 3 years in business and more than 3,000+ clients.
Anthony Cofrancesco is a former Operations Manager at Amazon who quit his job in 2018 to relocate full-time to Manila, Philippines to help scale Virtuous Graphics.
Anthony is responsible for growing the company from 8 to more than 30 full-time creatives in under 8 months while also doubling revenue. Anthony is an expert in business development and client relations and has spoken on numerous occasions within the Amazon community including Global Sources, StartUp Bros and ASD.
Prior to working at Amazon, Anthony has worked in corporate finance and business strategy at companies including Verizon, ThePointsGuy.com and Savanti Travel. Despite his young age of 25, Anthony is an avid traveler who stays up to 100 nights per year in hotels and has visited 37 countries.